COMMON BOND: An Interview with Graphic Designer Henk van Assen
![The Brooklyn Studio Logo Guidelines](https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=413&auto=format 413w,https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=660&auto=format 660w, https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=855&auto=format 855w, https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=1202&auto=format 1202w, https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=1603&auto=format 1603w, https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=1603&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/7133c2de98bb9483abc99fb38a3b26ddad892863-3206x591.jpg?w=3206&auto=format 3206w)
There is something of an old-dogged craftsmanship quality in how the letters are created individually. But when put together as text, the rhythm and combination of forms makes for a excellent and fluid reading experience. The font feels both unique and unobtrusive simultaneously. Of course, knowing Tobias personally and having long been a fan of pretty much all his work, no surprise then that one of his fonts became the ultimate choice.
![Mallory Typeface](https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=446&auto=format 446w,https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=741&auto=format 741w, https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=949&auto=format 949w, https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=591&auto=format 591w, https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=792&auto=format 792w, https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=792&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/174e893ebbcb66a41d0fc89740fc281dc16eb6e0-6488x5596.jpg?w=1584&auto=format 1584w)
White space is also an integral part of the visual mark itself. It has ample space both around and in between the letters to give it a calm and confident yet elegant feel.
![The Brooklyn Studio Logo Guidelines](https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=446&auto=format 446w,https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=741&auto=format 741w, https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=949&auto=format 949w, https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=591&auto=format 591w, https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=792&auto=format 792w, https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=792&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/8832e9b6de0bbb8a4aef9170954018097919585b-2666x2051.jpg?w=1584&auto=format 1584w)
![The Brooklyn Studio Logo Concept 1](https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=514&auto=format 514w,https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=714&auto=format 714w, https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=940&auto=format 940w, https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=693&auto=format 693w, https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=927&auto=format 927w, https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=927&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/6ae7e5ed69830c96a13c90d0a9d39f5aac8a4b0e-1557x1343.jpg?w=1854&auto=format 1854w)
![The Brooklyn Studio Logo Concept 2](https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=514&auto=format 514w,https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=714&auto=format 714w, https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=940&auto=format 940w, https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=693&auto=format 693w, https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=927&auto=format 927w, https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=927&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/715591134842bf98ed8ad85fb984bc3bddbffe48-1557x1343.jpg?w=1854&auto=format 1854w)
During my graduate studies at Yale, I was, again, very lucky to be able to work with Matthew Carter, the typeface designer of too many fonts to name here. His career, in my opinion, is most remarkable though in how he continued to reinvent his work based on the ever-evolving technologies in the field. He started with arcane punch cutting for Enschede, a type setting company in Holland where he was doing an internship, to the present, creating highly sophisticated digital font families for institutional and commercial clients.
![Matthew Carter Typefaces](https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=446&auto=format 446w,https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=741&auto=format 741w, https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=949&auto=format 949w, https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=591&auto=format 591w, https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=792&auto=format 792w, https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=792&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/0f1e891e1224b01c9880b096eaa46bf49f8362f9-6488x5596.jpg?w=1584&auto=format 1584w)
![Picasso Seven Decades of Drawing Exhibit](https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=514&auto=format 514w,https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=714&auto=format 714w, https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=940&auto=format 940w, https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=693&auto=format 693w, https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=927&auto=format 927w, https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=927&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/b237fd9dcb7755786cacd779c37289ca7c848029-1557x1343.jpg?w=1854&auto=format 1854w)
![Picasso Seven Decades of Drawing Catalogue](https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=514&auto=format 514w,https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=714&auto=format 714w, https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=940&auto=format 940w, https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=693&auto=format 693w, https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=927&auto=format 927w, https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=927&auto=format 2880w, https://cdn.sanity.io/images/wups1rn4/production/e850d634afcf5433062adb8f0a1babf612d9b9f3-1557x1343.jpg?w=1854&auto=format 1854w)